How can businesses use Instagram’s new carousel feature? Lots of ways!
Really, infinite! Dream it up, you can share it. Anything you can share with a traditional instagram post, you can multiply for a carousel post!
Share data – infographic style! I loves me some infographics! But they’re tough on Instagram. Lots of data in a small space is hard to read, yo! But with the carousel, you can break up your stats into individual slides. Not so hard to read any more!
Show a how-to video! Got a trick feature of your product that’s much easier to show than explain in text? Show it! The carousel lets you mix up still photos and video. Food bloggers – this is a great option for you. Show your recipe in action, and the finished product.
Tell a story with both photos and videos. You have both formats available to you, so use them! Keep your customer as the hero of the story you want to tell. That’s an important part of the narrative.
How else can businesses use the Instagram carousel feature? Share your thoughts in the comments!